The cover of this book is on a canvas texture. I wanted to give the look as if the image was being painted onto the canvas. I created a mask of brush swipes slowly filling the screen, meaning it would be revealing more as it got painted.

Using a voice-over and some emotional string music, this :15 spot for TV is pretty simple. We’re behind the woman as the camera slowly moves ahead where we see a concentration camp. The music and the slow clouds help add to the effect.

This 1 of 2 trailers. This one represents the man in the story and has been toned with a blue hue. Just some simple layer effects. The music is different for each version.

This 2 of 2 trailers. This one represents the woman in the story and has been toned with a deep red hue. The music is different than the man’s.

An Amish grandmother is murdered on an abandoned farm, her seven year old granddaughter abducted. Without giving up the plot, an ominous Amish woman looks over a sweeping valley until we arrive at a dark barn. What’s next? Buy the book.

This was a Target Wall. Tan France, star of Netflix’s smash-hit QUEER EYE, tells his origin story for the first time. Some of the footage we received from the author was shot on his phone but in portrait mode. I decide to use it full and not crop it but just use two vertical monitors … Naturally Tan – ⦿Target™ Wall

This story is similar to “The Bad Seed”, so there is an underlying creepiness there. The music was disconcerting and I added a girl humming and giggling. They had asked me to animate the lollipop into the pieces. I realized that no matter what I did, it would still look fabricated, and would look cheesy. … Baby Teeth – Book Trailer

This was a Target Wall, but I removed the lines for this one. This was a fun one. I have a beachball breaking the frame and bouncing out (with true beachball sound FX), then I animated the crab on the book cover to walk off the screen. I added some background beach sounds and we’re … High Tide Club – ⦿Target™ Wall

This was a YA title, so there was a good deal of FX and strange footage. Worlds on fire, the Moon Chosen, a dog and you land in dystopia with a cloaked figure surveying the ruins. I had found a close up of leopard eyes, and masked those over the cover cat. Cue the ominous … Sun Warrior – Book Trailer